The Project
The Daisy Club needed a brand and website created as they began their journey as a new company. They reached out to us to help them create a brand that professional but also was friendly and inviting.
Our solution was to create a logo that was eye-catching and friendly while maintaining a level of sophistication in line with The Daisy Club’s target audience. The logo is simple, clean and versatile allowing it to be used anywhere.
After designing the logo, we designed a simple brand guide that expanded on the logo’s key themes while keeping accessibility in mind. We then created a website using Squarespace for The Daisy Club that was simple and easy to navigate so that anyone can easily learn about what The Daisy Club is an get involved.
The Results
About The Daisy Club
The Daisy Club is a company designed for women 18 years old and older seeking community and adaptive fitness. Using a chair, The Daisy Club explores the benefits of movement through dance and body-based exercises. The Club is a space to overcome perceived limitations and to support women of all abilities to stay mentally and physically active.
